ZOOs Victoria gift membership kit
ZOOs Victoria briefed the studio to develop package for family gift membership for Christmas and beyond.
Given that the gift was effectively some membership cards, the studio developed a kit to up the excitement factor for kids and family members – a wallet that doubles as an A3 wall poster, and a multi-page card that captured seasonal highlights and benefits at each of the three ZOOs.
We made a illustrated montage of popular animals, colours, fonts and presentation elements sat within the a new set of brand guidelines developed by Interbrand Melbourne.
Thanks to Lynette at Gunn & Taylor and the Zoo team for your support
imagemaking / print